Notes | Robert Fiszer Studio

Notes

Notes is where I write about design, development and illustration – the work, the decisions and the thinking behind them.

What I ask before I start any web project

The questions I ask every client before a website project starts – and why a vague brief produces a difficult project almost every time. It's less about design than most people expect.

What a neglected website actually looks like

Most websites don't fail dramatically. They just drift – content goes stale, software goes unpatched, things stop working quietly in the background. Here's what that actually looks like.

How to choose a web designer

Should you hire a freelance web designer, pay agency prices, or use a template? For most small businesses, it comes down to freelancer vs template. Here's how to make that decision without wasting money.

Why your website isn't showing up on Google

You've built a website, but when you search for what your business does, you're nowhere to be found. This is more common than you'd think – and the problem usually isn't the website. Here's an honest explanation of what SEO actually is, what it isn't, and where to start.

Why I build websites with Kirby CMS

People often ask me this: "Why don't you use WordPress?" It's a fair question. WordPress powers something like 40% of the web, clients have heard of it, and there's no shortage of developers who know their way around it. But after more than 20 years of building websites, I've come to think that popular isn't the same as right – and for the kind of work I do, WordPress has never really suited me. I build almost everything with Kirby. This is the story of how I got there.